GDPR is important because it offers greater control of personal data and also assures the customers that their information is protected and secured. As per the directive, any personal data that are related to a person like an email address, photos, bank details, etc. will be included. The GDPR follows the general EU data protection rules and it creates various new rights for the individuals who process personal data. By the processing of personal data, we mean any operations or a set of operations that is performed on sets of personal data by normal or automated means.