4 Technology Challenges Faced by Entertainment Industry in 2024

Endpoint Detection and Response Emerging Technology

The Entertainment industry is one of, if not the biggest money-spinning industry in the world today, catering to an audience of over a billion people. The media and entertainment industry has to undergo innovations in how content is delivered to consumers.

As a student, you might be required to write essays on entertainment, highlighting the entertainment issues facing the industry in 2020. Since technology is ever-changing, and so are its impacts on the entertainment industry, it is important to use past entertainment essay examples to get an idea of how these impacts are changing. More so, with free entertainment essay samples, you will have an opportunity to look for an interesting essay that will guide you on specific areas in the entertainment industry susceptible to technological changes.

This article will examine some of the major technical problems in the entertainment industry today and how media companies can navigate these issues to stay ahead of the curve.

Content piracy

Live streaming is fast becoming the most popular method through which media houses deliver new and old, high-quality content to consumers. And not only is this method more cost-effective, it is available on both smartphones and laptops, as well as the traditional TV, ensuring that users have access to their favourite movies and music on the go.

However, the advent of various streaming services means entertainment channels are at a higher risk of having their content recorded and illegally distributed, leading to a corresponding loss in revenue. The ability to screenshot and take screen recordings, either on a smartphone or personal computer, is one that several users exploit to capture content on their devices.

As a solution to this, companies such as Netflix have integrated software that prohibits screenshotting and screen recording on their platforms. Still, there is no way to prevent the recording from external devices or third-party apps.

Data privacy concerns

As technological advancements are being made, people are becoming increasingly security-conscious and wary of how entertainment companies use their data to create content; This has led to people releasing less personal information online. Consequently, this has led to a shortage of information and user data for media houses to curate personalised content and analyse digital media consumption behaviours.

Lack of financial support for start-up and small-scale entertainment ventures

It is one issue that mostly mitigates the growth of start-up companies. Coming up in an industry with heavy heavyweights can be especially daunting. The task is considerably more difficult without capital to purchase technological equipment to compete on a bigger stage.

Movie-making equipment in vogue, say ten years ago, is fast becoming obsolete, with recent attention switching towards Augmented Reality and Virtual Reality productions. These kinds of productions require heavy, high-end hardware, things that are well out of the financial reach of these small, upcoming enterprises.

Account-sharing on streaming platforms

The advent of account sharing makes it considerably more difficult for video streaming sites to make recommendations and tailor content preferences to suit customers’ needs. Imagine a scenario where three to four people with varying tastes in movie genres share a single Netflix account. A situation like this will muddle customer demographics, making it difficult for analysts to determine user preferences and dish out personalised recommendations.

Conclusion

As technology continues to grow and evolve, the entertainment industry has to find new ways to deliver content to consumers and simultaneously deal with the challenges of media that arise with these innovations. However, despite all the problems in the entertainment industry today, the fact remains that it’s still one of the most lucrative businesses in the world, with consumers numbering in billions. And as change is one of the constant things in life, one can expect entertainment companies to find creative ways to deal with these technical challenges and serve us even better content.

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